Duration 1 day – 7 hrs
Overview
This course introduces participants to today’s most popular Generative AI (GenAI) tools without the need for programming knowledge. It focuses on practical, hands-on usage of leading GenAI platforms such as ChatGPT, Claude, DeepSeek, and Grok. Learners will discover how to leverage these AI tools for content creation, research assistance, business insights, and social media engagement.
Objectives
- Understand what Generative AI tools are and how they work at a high level.
- Use ChatGPT effectively for prompts, content generation, and summarization.
- Utilize Claude for generating long-form reports and handling extended contexts.
- Explore DeepSeek for open-source AI business applications.
- Engage with Grok for analyzing trends, accessing real-time data, and enhancing social media strategies.
- Select the right AI tool based on their professional or personal needs.
Audience
- HR Professionals
- Beginners with no coding or technical background.
- Professionals from marketing, HR, research, business, and creative fields.
- Students, entrepreneurs, freelancers, and anyone curious about practical AI usage.
Prerequisites
- Basic computer and internet navigation skills.
- No coding or technical prerequisites required.
Course Content
Part 1: Introduction to Generative AI
- What is Generative AI?
- Key differences between traditional AI and GenAI
- Ethical considerations and responsible usage
Part 2: Practical Hands-On Exploration of GenAI Tools
- ChatGPT (OpenAI):
- Understanding prompt engineering basics
- Generating content: articles, marketing posts, summaries
- Practical demo: drafting emails, blog posts, and reports
- Claude (Anthropic):
- Overview of Claude’s long-context capabilities
- Using Claude for extended document writing and complex analysis
- Practical demo: generating a detailed project report
- DeepSeek:
- Introduction to open-source large language models (LLMs)
- Business applications: writing proposals, automating tasks
- Practical demo: setting up and using DeepSeek for business tasks
- Grok (xAI by Elon Musk):
- Overview of Grok’s trend analysis and real-time data capabilities
- Using Grok for social media monitoring and engagement strategies
- Practical demo: identifying trends and creating viral posts
Part 3: Best Practices and Use Cases
- Choosing the right GenAI tool for your needs
- Tips for improving results from AI tools
- Common pitfalls and how to avoid them
Final Hands-On Activity:
- Guided exercise: participants choose one GenAI tool and create a content piece, report, or trend analysis based on a provided case study.
